Ford Virtual Test Drive Digital ExperienceUser experience & interface design
An immersive virtual test drive experience for the launch of Ford’s new, all-electric Explorer SUV. Powered by the gaming platform, Unreal Engine, now everybody can sit in the new explorer and escape the city by driving along a picturesque desert or majestic mountain course.
Major League BaseballPhysical ExperienceUser interface design
Score screens for MLB Home Run Derby X and The Cage at MLB London Series 2023, a new revolutionary format for baseball. The Cage is a dimension-defying new baseball game that blended reality and virtual gameplay. Using the latest ball-tracking technology, players smashed physical baseballs that were then digitally visualised soaring over iconic landmarks.